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Citizen appointed to launch Virgin Pure water purification products

embarking on an ongoing consumer behavioural change campaign. The brief will include a mix of media relations, social media and brand collaborations to help Virgin Pure reach its targets. Kim Francis ... a massive noise across all media platforms but then getting them to change their behaviour ...

Tria Beauty appoints UM London to £1m media account

media planning and buying account....The US-based company entered the UK last year and has appointed UM London ahead of a multimedia campaign that will use targeted print advertorials and advertising, digital display and cross-media ... confirmed Tria Beauty will spend around 1m on media over the next year. The first work planned and bought ...

Beiersdorf kicks off £110m pan-Euro media review

estimated £110m pan-European media account....with the capture, in 2010, of the $100m US media account from OMD. It had previously won the Beiersdorf account ... and Eucerin. Carat won last year s Media Campaign of the Year at the Campaign Media Awards for its Nivea activity on ASOS. The media review follows the appointment of DraftFCB to handle its global $700m ...

Procter & Gamble consolidates Pampers European and UK comms

. Meanwhile, the agency has won the PR and social media account for Symington's foods, which includes Ragu. ...

iLuv calls on Clarion Communications to spread word in UK

The consumer campaign will see Clarion, which won the brief following a pitch process, driving awareness of iLuv. This will involve a programme of events, product placement and social media support ... will focus on getting iLuv on the radar of UK media and influencers and create strong consumer engagement ...

PHA Media picked to promote Nicky Clarke hair styling range

PHA Media has been brought in to promote a range of products by world-famous hairdresser Nicky...The agency will be working with Clarke and Pulse Home Products to promote the collection, which includes straighteners, dryers and rollers, following a five-way pitch shoot-out. The brief will cover the entire electrical product collection, promoting the range to a variety of media channels, with a ...

Tesco media director Trevor Datson leaves to consider next steps

Tesco's group media director is set to leave the global retailer without a job to go to....of media at the Olympic Delivery Authority, will now oversee all media handling in the UK ... in 2010, but has formerly worked at Tesco as head of corporate media relations. He has also worked ... -Rolfe said: After two years as our group media director, Trevor has decided to leave Tesco and pursue career ...

Lil-lets brings in Shine Communications for products drive

The agency has been appointed for an ongoing brief to deliver a brand campaign that will drive engagement for Lil-Let s extended product range among targeted media channels. Starting immediately, Shine Communications will report to Lil-Lets marketing director Clodagh Ward and work on an integrated ...

Shampoo brand Vosene calls in Focus PR for revamp

range of media and also include advertising work. Kenyon-Jones, who will be reporting to Vosene PR ...

Nestlé revamps PR support as protest looms

, corporate affairs, corporate responsibility and social media activities. A Nestl spokeswoman declined ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.