Commercial TV and radio remain strong in Q1
14 Mar 2012 | by Arif Durrani
media to receive a significant upwards revision in Zenith's forecast, with growth of 1.7% instead ...
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Young forced to grow up faster amid economic uncertainty
25 May 2012 | by Kantar Media
of saving it has fallen by 6% since 2007, according to Kantar Media's Youth TGI study....they are into and positive about, but also what form their concerns and worries take. Latest insight from Kantar Media ... fallen to 24%. This is perhaps reflective of how the media focus in recent years has been on people ... success on their own merits have remained largely high and constant. Kantar Media ...
Sport: Yacht race sails into the mainstream
16 Feb 2012 | by John Owens
the traditional realms of the sports and sailing press To deliver high value media content across as many ... and The Independent Magazine. Coverage was international and encompassed a wide range of media. RESULTS During ... ,000 people visiting in La Rochelle, 25,000 in Wellington and 30,000 in Charleston. Proactive media ...
CSR: Golden Square gets green makeover
16 Feb 2012 | by John Owens
coverage were achieved. Key media included the BBC show Northwest Tonight and the Manchester Evening News ...
An absence of leadership
14 Feb 2012 | by Onesixtyfourth
on the street. Because of social media, the wall between producer and consumer has crumbled. With the fall ...
Think BR: Brands that grow businesses
13 Feb 2012 | by Anastasia Kourovskaia
everyone from employees and investors to consumers and the media. Each stakeholder is clear about why ... Diesel, youth- targeted fashion apparel and accessories Discovery Communications, media Dove ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
to come. Despite some operational setbacks, such as media controversy over ticket allocation ...
CMOs fail to cope with real-time brand conversations, says IBM
11 Oct 2011 | by Matthew Chapman
to manage the change. Though 82% of CMOs said they plan to increase their use of social media over ... for the IBM Institute for Business Value, said: "The inflection point created by social media represents a ... the necessary influence to help their companies deal with the explosion in social media, IBM said. Less than ...
Adwatch (June 29): Moonpig.com delivers its message
29 Jun 2011 | by Mark Orbine, Creative director, VCCP
7= ( ) Marks Spencer RKCR Y R/Walker Media 38 7 ... Abbott Mead Vickers BBDO /MPG Media Contacts 29 11= (5=) Morrisons DLKW ... CHI Partners/Mindshare 25 18= ( ) Currys/PC World M C Saatchi/Walker Media ...
Facebook revealed as most searched-for brand in 2010
22 Mar 2011 | by Arif Durrani
, retailers, automotive and news and media sites. Facebook was the clear winner in 2010, ranked as both ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
