24 May 2012
| by Nick Batten
estimated £110m pan-European media account....with the capture, in 2010, of the $100m US media account from OMD. It had previously won the Beiersdorf account ...
and Eucerin.
Carat won last year s Media Campaign of the Year at the Campaign Media Awards for its Nivea activity on ASOS.
The media review follows the appointment of DraftFCB to handle its global $700m ...
17 May 2012
| by Katherine Levy
Zenith has been appointed to the £3 million UK media planning and buying account for the fashion...The Publicis Groupe-owned media agency was handed the business without a pitch after Armani opted to change its model of handling media in-house.
The appointment includes all Armani sub-brands across ...
-house.
The majority of the Armani media budget is focused on luxury press titles such as Vogue and GQ .
Armani ...
17 May 2012
| by Maisie McCabe
review of its global media planning and buying arrangements....works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...
on its media strategy towards the end of the year and the media buying relationship beginning in 2013 ...
15 May 2012
| by Sara Luker
for an agency to work across its entire portfolio. In 2004, the brand hired Frank PR to handle media backlashes ...
14 May 2012
| by John Owens
PHA Media has been brought in to promote a range of products by world-famous hairdresser Nicky...The agency will be working with Clarke and Pulse Home Products to promote the collection, which includes straighteners, dryers and rollers, following a five-way pitch shoot-out. The brief will cover the entire electrical product collection, promoting the range to a variety of media channels, with a ...
03 May 2012
| by Anne Cassidy
and communications planning for above-the-line media buys. The agency will also support brand developments, including ...
13 Apr 2012
| by Hannah Crown
The independent agency, which counts John Lewis and Avon among its clients, will develop a fashion media-focused strategy to boost stockist enquiries and online sales, while also assisting with the brand s autumn launch.
The account will be headed by associate director Fiona O Rorke, who reports to Beulah ...
03 Apr 2012
| by Sara Luker
Fashion label Bench has hired Canoe as its UK PR agency to 're-educate media' about its brand...as young people who take inspiration from urban culture, music and media. Canoe will be handling all ...
audience and how they interact with urban culture, music and media. As part of a new brand definition ...
and re-educate media on the Bench brand. Bench have tasked Canoe with bridging the gap between ...
23 Mar 2012
| by Alec Mattinson
in the Olympic and Paralympic classes).
Brand founder Keith Musto won a silver media for Great Britain ...
22 Mar 2012
| by Sara Kimberley
Puma, the sportswear brand, has appointed Kitcatt Nohr Digitas to handle its global social media...The agency won the account after a pitch and will develop a new social media content and engagement strategy for Puma Teamsport covering all of its digital platforms.
Central to its digital strategy will be Puma's sporting brand ambassadors such as Sergio Ag ero, the footballer, who was signed ...