01 Jun 2012
| by Maisie McCabe
media planning and buying account after a final shoot-out against market intelligence agency EI.-...will work with Ernst Young on its global communications planning, as well as providing full media buying for global media properties, such as CNN, airport outdoor media and Eurosport.
Although the appointment ...
International's global media planning team, their experience and capabilities. "The new media landscape ...
31 May 2012
| by Katherine Levy
Paddy Power, the bookmaker, has consolidated its media planning and buying into the Omnicom-owned M...M2M was the incumbent on offline media planning and buying. It was awarded the consolidated ...
.
The consolidation process was led by Tom Wyse, the head of media at Paddy Power. Search and affiliate marketing will remain in-house.
As part of the appointment, Paddy Power plans to work with Omnicom Media Group ...
31 May 2012
| by Maisie McCabe
director at Kantar and was also the managing director of AGB Nielsen Media Research.
However, his most high-profile media position was as the managing director of the RAB, a job he held for 12 years until ...
Bampfylde.
Barb provides the TV audience figures used by media agencies when trading and, in the summer ...
30 May 2012
| by Maisie McCabe
media planning and buying account....The US-based company entered the UK last year and has appointed UM London ahead of a multimedia campaign that will use targeted print advertorials and advertising, digital display and cross-media ...
confirmed Tria Beauty will spend around 1m on media over the next year. The first work planned and bought ...
29 May 2012
| by Sara Luker
with making the site s content more relevant to consumers by creating media outreach programmes using human ...
29 May 2012
| by Sara Luker
New Media Age editor Justin Pearse is making a move to PR by joining Bite Communications....Pearse, who has been at New Media Age for the past 12 years, will join Bite as its head ...
media, and Bite is at the forefront of that change. Its senior staff and client roster make it the perfect next step after 15 years covering digital media marketing and technology as a journalist.' During ...
29 May 2012
| by Matthew Chapman
media and data capabilities.
WPP's digital revenues of $4.8bn ( 3.1bn) currently represent more than ...
resources with its sister agency KBM Group.
The company is also focusing its media agencies more ...
28 May 2012
| by Nick Batten
Andrew Mercer, former advertising director of the Radio Times, has joined Scout Media...event in the world in just a few weeks, so it's vital that advertisers use the media with the most ...
following meetings with media agencies by Scout Media .
The magazine has run four preview issues to date ...
issues, has made various changes.
Mercer told Media Week that despite the decline of print, he didn ...
25 May 2012
| by Sara Luker
The brief, thought to worth upwards of 500,000 a year, is the gaming industry s largest PR account and is currently held by Frank PR.
Red will be charged with handling both Activision s UK PR and European co-ordination and will run the company s press office functions, media relations, social media ...
25 May 2012
| by Nick Batten
City Index, the financial spread betting provider, has appointed Arena Media to handle its global...expand its customer base in its key markets.
It is understood that Total Media has been the incumbent ...
, business director of Arena Media, said: "City Index is an exciting new client with big ambitions to grow ...
for City Index, said: "Arena Media demonstrated a deep understanding of our business and its challenges ...