to remove filtersUsain Bolt, Jessica Ennis and Mark Cavendish become Stuff cover stars
01 Jun 2012 | by Maisie McCabe
years ago. The special issue of Stuff, which is published by Haymarket Media Group, publisher ...
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Immediate Media prepares for job cuts across sales and editorial
01 Jun 2012 | by Nick Batten
Immediate Media, the magazine publisher behind Top Gear, Radio Times and Good Food, is making a..., who was promoted to the role of managing director of advertising at Immediate Media in December 2011, sent a memo to agencies and key contacts, seen by Media Week, stating: "We have been considering the optimal ad structure since we launched Immediate Media Co back in November last year, and as a result ...
Capital One Cup 'will help brand stand for opportunity'
01 Jun 2012 | by Daniel Farey-Jones
. "We re looking to make this a strongly digital and social media app-based sponsorship, so what we ... the competition." The deal was negotiated with the Football League by SMG Sports, part of Capital One's media ...
Graham Duff takes non-executive chairman role in Miroma reshuffle
01 Jun 2012 | by Mark Banham
reposibility for Miroma's media activities across the group. Boyan said: "We needed someone with Graham ... . "Both Paul Mann and Simon Poole will be promoted to joint-managing directors and Richard will head media ... . He started selling airtime at Anglia TV and joined Zenith Media in 1993 rising to the role ...
ABC provide first verification certificates for online ad providers
01 Jun 2012 | by Maisie McCabe
Media; Project Sunblock Proxy Mode from ArtsandTV.company; Emediate SiteScreen from Emediate ApS ... verification (CV) tools used by media agencies to ensure online ad placements fit advertisers campaign ... of media and advertising, ISBA, said: "Safe placement of advertising online is vital for our members; which ...
The craft of arts sponsorships
01 Jun 2012 | by Matthew Chapman
Sands, director of media and audiences at Tate. Instead, Sands adds, it is the dual remit ...
Ernst & Young appoints UM International for global media
01 Jun 2012 | by Maisie McCabe
media planning and buying account after a final shoot-out against market intelligence agency EI.-...will work with Ernst Young on its global communications planning, as well as providing full media buying for global media properties, such as CNN, airport outdoor media and Eurosport. Although the appointment ... International's global media planning team, their experience and capabilities. "The new media landscape ...
Oxford Circus and King's Cross among first to receive Wi-Fi
01 Jun 2012 | by Arif Durrani
Virgin Media has named the first of the 120 London Underground stations to be Wi-Fi enabled...In total, Virgin Media has today announced "around 80 stations" will be Wi-Fi enabled ... around the capital with up-to-the-minute TfL travel information, access social media whilst they wait ... Media and London Underground engineers continue to test and prepare the forthcoming WiFi service ...
Panasonic launches digital face-painting app for Olympics
01 Jun 2012 | by Sarah Shearman
, which allows users to emblazon their flag onto their social media profile to show which team
Understanding the customer journey
01 Jun 2012 | by Outdoor Media Centre
The Outdoor Media Centre's Customer Journey research sets out to investigate the path to purchase...of categories across the whole gamut of brand usage, editorial reading, word of mouth and advertising media. What we have learned, and in retrospect it seems obvious, is that consumers utilise a mix of media and non-media sources when making up their minds about buying stuff. No single touchpoint (encounter ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
