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Trading places: this week's people moves

. ( Campaign ) MRM Meteorite has strengthened its senior management team with the appointment of Olly Foot ...

Major brands join forces in Start Today sustainability initiative

This week, each participating brand has begun rolling out marketing campaigns, carrying the Start Today branding, urging consumers to take 'one simple step' toward being more environmentally friendly. Start Today, which was conceived by integrated agency Meteorite, is led by Start, an initiative ...

From DM Bulletin to Data and Direct Bulletin

companies seek to create best of breed offerings. Meteorite.s merger talks with MRM London follow ...

Royal Mail kicks off design roster review

in 2006, currently features Open Agency, Start Creative, Home, Meteorite, Rufus Leonard and True North. ...

Meteorite stunt backfires on Swedish telecoms firm

LONDON - A publicity campaign involving a hoax meteorite in Latvia has backfired spectacularly...Tele2 has admitted that it staged a meteorite crash in the Latvian countryside, resulting in a 10-metre wide crater. Emergency services attended the scene followed by scientists, who quickly identified that the meteorite was a hoax. The stunt included the recording of video footage of the aftermath of the meteor ...

Are brands hit by the postal strike communicating this effectively?

Normal 0 false false false MicrosoftInternetExplorer4 Maybe Dan Douglass, executive creative director, Meteorite In a world where trust in institutions and governments has broken down, faith in brands is at a premium and honesty is increasingly ...

Me & My Mentor

I was an account director at iris when I met my mentor, director Rebecca Brennan, who is now client services director at Meteorite. As you begin to take on more responsibility, you quickly realise that you need to empower people because you can't do it on your own. Rebecca was brilliant at finding ...

BlackBerry seeks to entice youth market

The Research In Motion-owned brand has hired RPM to handle its experiential marketing, while Meteorite will handle direct. The appointments were made following a competitive pitch. It is understood the appointments are linked to the launch next month of the company's first multimedia device, BlackBerry Pearl ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.