Opinion: On the Campaign Couch ... with JB
05 Feb 2010 | by Jeremy Bullmore
Q: I read in Metro that Hindustan Lever, the new owner of Pears Transparent Soap, has provoked
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Media Lifeline: Free London newspapers
05 Feb 2010
From Metro to London Weekly, via the London Evening Standard, the free titles keep on coming....March 1999: Fearing that the Swedish publisher Metro International (which had been publishing a free commuter newspaper in Stockholm since 1995) is about to muscle in on its UK heartland, Associated Newspapers (the then publisher of London's Evening Standard) launches Metro in London. Over the next seven ...
The Week: Advertising Reviews - Quiet Storm picks up Metro
20 Nov 2009
Associated Newspapers has appointed Quiet Storm to handle the advertising for its Metro newspapers
Diary: LA Fitness ad hamstrung by Metro's fertility news
13 Nov 2009
It seems that the ad and editorial teams at Metro should talk to each other a little more.
EDF begins search for agency to overhaul online work
01 Oct 2009 | by Claire Billings
Metro green for the day. ...
Media: All about ... Newspaper bulks
28 Aug 2009 | by Alasdair Reid
to argue, bulks are potentially good for you. Thanks to the launch of Metro ten years ago and its ...
Outdoor: Brand Builders
17 Jul 2009
in press ads," he says. "Last week, I saw an ad in Metro for Marks half of those interviewed for post ...
Outdoor: Feel the Flex
17 Jul 2009 | by Caitlin Fitzsimmons
outdoor more, pointing out that there were three tactical April Fool's Day ads in the Metro newspaper ...
Hotline: EDF Energy promotes its Green Britain Day
10 Jul 2009
MPG, EDF's agency, has brokered deals with the freesheet Metro, which will turn its masthead green for the day, the radio stations Heart FM and Real Radio, which will turn all their online branding green, and Ask Jeeves, which will feature Jeeves in a green suit. ...
Media Headliner: Wilding arms PHD with real strategic firepower
03 Jul 2009 | by Ian Darby
. The work he's most proud of is Nike's "nocturnal run" activity, which saw Metro publish a special one ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
