Opinion: Overexposed Cruise's outburst backfires
01 Jul 2005 | by Kate Nicholas, kate.nicholas@haynet.com
seems determined to let it all hang out - a ploy that can very easily backfire, as Michael Jackson found ...
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Taylor Herring to promote Millionaire roadshow
01 Apr 2005 | by Richard Cann
head of licensing and marketing Michael Seres said PR would lead the £1m marketing campaign ... the departure of Clare Stewart at the end of February. Celador is in the final stages of recruiting a ...
News Analysis: Nike's reputation in spotlight again
01 Apr 2005
- 1985 Signs NBA rookie and soon-to-be basketball superstar Michael Jordan and launches Air Jordan shoes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
