Search results for Microsoft

Showing 1 - 10 of 31 results

Sort results by: date | relevance

1 2 3 4
Next »

Search filters:

By Date

  • Past Month Remove filter

Click remove filters icon to remove filters

Clear this search

My Secret Work Weapon: Risk-taking and innovation are the key to our success

16 May 2012 | by By Paul Davies, director of marketing communications, Microsoft UK

It creates a culture of wanting to do bigger and better, more creative work - an embedded culture of continuous improvement. It is about innovation and risk-taking; about empowering others to think big and creating an environment that encourages innovation. At Microsoft, I've spent the past five years making ...

Microsoft prepares MSN UK 'Best of now' campaign

22 May 2012 | by Sarah Shearman

Microsoft is aiming to increase visitor numbers to MSN UK with its first consumer-facing campaign

Apple, Google, Microsoft: Whose PR approach is the most effective?

10 May 2012 | by Charles Arthur

Apple, Google and Microsoft and their many business battles over the past 15 years, I had plenty of time ... and Microsoft - however, have rather different PR strategies. Here's my take on them, as someone on what you ... as it has got bigger and come into more direct rivalry with Microsoft and, more recently, Facebook. Page ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

24 May 2012 | by Sarah Shearman

The Microsoft UK chief marketing officer is honing its strategy of promoting the parent brand...of Microsoft UK's chief marketing officer all the more remarkable is that her role was the result of a global ... . Building on the restructure The merger last July of Microsoft UK's consumer and online divisions ... left Microsoft to join embattled Johnston Press as chief executive, after his role as managing director ...

Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding

04 May 2012 | by Kim Benjamin

used by Microsoft and Google - AppNexus and AdEx - and assesses their potential for advertisers....7stars, to assess how two key players stack up against each other. Ireland looked at Microsoft ... opportunities. Google uses its own technology, built on DoubleClick Ad Exchange (AdEx), while Microsoft uses AppNexus technology, effectively outsourcing its RTB capability. Microsoft narrowly emerged as the winner ...

Google Chrome beats IE to become the world's favourite browser

22 May 2012 | by Sarah Shearman

Google Chrome has overtaken Microsoft's Internet Explorer to become the world's most popular web.... Microsoft recently ramped up its marketing efforts for Internet Explorer , with its most significant ... Market share (%) 1 Google Chrome 32.76 2 Microsoft IE 31.94 3 ...

Pepsi launches 'crowd surfing' football game for Xbox Live

11 May 2012 | by Sarah Shearman

Pepsi has partnered with Microsoft Xbox to create a Pepsi Max branded football game based on its...to the ad. Michael Dwan, senior director of global creative solutions at Microsoft EMEA, said: "The new ...

Bing steps up challenge to Google with new 'social search' feature

11 May 2012 | by Sarah Shearman

Microsoft is rolling out an update to Bing that brings in results from users' Facebook, Twitter...is rolling out in the next few weeks in the US but Microsoft has not confirmed when it will be reaching ...

Xbox recruits Chelsea stars for Summer of Sport campaign

22 May 2012 | by Matthew Chapman

Microsoft is aiming to capitalise on summer sporting events such as the Olympics and Euro 2012

Publicis extends footprint in China

14 May 2012 | by John Reynolds

of Razorfish Greater China. In 2009, Publicis acquired digital ad agency Razorfish from Microsoft for around ...

1 2 3 4
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group