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Microsoft retracts Family Guy sponsorship

LONDON - Microsoft has withdrawn its sponsorship of the satirical Family Guy cartoon series...The decision came after senior Microsoft executives were shown a preview of the show, which ... audience. Microsoft signed a deal with the show s writers, Seth MacFarlane and Alex Borstein, to create a ... -for jokes as well as typical Family Guy material, which was not to the tastes of Microsoft s executives ...

Microsoft 'close to Yahoo! search deal'

LONDON - Microsoft is said to be on the verge of agreeing a deal to buy Yahoo!'s web search...Top executives at Microsoft were today reported to be flying to Silicon Valley from Washington ... /7 Wall Street said Microsoft could pay $3 billion ( 1.8 billion), and agree to share revenue from the search business with Yahoo!. A successful deal would give Microsoft almost 30 per cent of the American ...

Hotline: Microsoft and Yahoo! reach agreement

Microsoft and Yahoo! have reached a ten-year revenue-sharing agreement on a search and advertising

Chris Maples confirmed as Microsoft's commercial director

LONDON - Microsoft has appointed Chris Maples as the head of its Microsoft Advertising unit....and will be responsible for all commercial operations and ad revenues across all Microsoft products, from Bing and MSN to its Xbox Live and in-game advertising activities. Before joining Microsoft, Maples was managing director of DrivePM, the behavioural targeting network. Microsoft s advertising sales team was awarded ...

Microsoft 'appoints Morgan Stanley to sell Razorfish'

LONDON - Publicis Groupe is rumoured to be in the running to acquire Microsoft's digital agency...The Financial Times ' website last night reported that Microsoft has appointed Morgan Stanley to sell the agency, possibly due to more favourable tax implications. An analyst quoted by the FT said ... announced a three-pronged tie-up with Microsoft, which will see the development of targeted ad technology ...

Microsoft commercial director Chris Ward leaves

LONDON - Chris Ward, Microsoft's commercial director, has left the company after 13 years....Ward, who had been on a three-month sabbatical, is not returning to his position. Microsoft is currently looking for a replacement and the UK sales director, Chris Maples, will act as commercial director in the interim. Ward had been with the company since 1996. His initial responsibility was to set up and run ...

Top ad networks hear Microsoft Razorfish pitch

LONDON - Microsoft is pitching a deal for its digital ad agency Razorfish to five top ad companies...The Wall Street Journal reported yesterday that WPP, Omnicom, Publicis, Dentsu and Interpublic all met last week with the internet giant to hear the pitch. Microsoft is using Morgan Stanley ... agreements for the ad holding company to use Microsoft's digital advertising services or buy ad space across ...

The Week: People News - Ward departs Microsoft

Chris Ward, Microsoft's commercial director, has left the company after 13 years. Ward, who had

The Week: City news - Competition hits Microsoft

Microsoft has reported a 17 per cent fall in revenues as it was hit by greater competition from

Media: All about ... Microsoft's Bing search engine

Is the Microsoft chief executive, Steve Ballmer, a shameless fan of the saccharine US comedy ... for Microsoft's new search engine (some reports say it was the Friends character Chandler Bing) is debatable ... population before it can sneak up on Microsoft's nemesis, Google. Many attempts at wresting Google ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.