House of Fraser and O2 team up for mobile campaign
24 Nov 2011 | by Sarah Shearman
, will be of the utmost importance." Last month (24 October), O2 Media appointed former Microsoft Advertising creative ...
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Trading Places: this week's people moves
10 Feb 2012 | by Daniel Farey-Jones
Week ) Microsoft has appointed Mandeep Mason , sales director at Nokia-owned Navteq, as director ...
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
And in the real world... Microsoft, Google, Primark, BA and more
14 Jul 2009 | by Noel Bussey
Microsoft yesterday escalated its battle with its arch-rival Google, reacting to an assault on one of its core businesses with the announcement of a free online version of its Office software, to be launched next year. Source: Financial Times The founder of Primark is to step down as the managing ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
