14 May 2012
| by John Reynolds
of Razorfish Greater China.
In 2009, Publicis acquired digital ad agency Razorfish from Microsoft for around ...
11 May 2012
| by Sarah Shearman
Microsoft is rolling out an update to Bing that brings in results from users' Facebook, Twitter...is rolling out in the next few weeks in the US but Microsoft has not confirmed when it will be reaching ...
11 May 2012
| by Sarah Shearman
Pepsi has partnered with Microsoft Xbox to create a Pepsi Max branded football game based on its...to the ad. Michael Dwan, senior director of global creative solutions at Microsoft EMEA, said: "The new ...
11 May 2012
, it lags behind
Apple, Google and Microsoft. The message seems to be that we can't live
without Facebook ...
innovative of the big tech firms, behind
Apple (48 per cent), Google (15 per cent) and Microsoft (13 per
cent ...
10 May 2012
| by Sarah Shearman
App - IPC Media
Microsoft - Ford C-Max - Microsoft Use of Video 2012
Heatworld - Bauer ...
10 May 2012
| by Charles Arthur
Apple, Google and Microsoft and their many business battles over the past 15 years, I had plenty of time ...
and Microsoft - however, have rather different PR strategies. Here's my take on them, as someone on what you ...
as it has got bigger and come into more direct rivalry with Microsoft and, more recently, Facebook.
Page ...
08 May 2012
| by Maisie McCabe
.
"We have used a range of digital platforms to involve our core audience and will be using Microsoft ...
04 May 2012
| by Kim Benjamin
used by Microsoft and Google - AppNexus and AdEx - and assesses their potential for advertisers....7stars, to assess how two key players stack up against each other. Ireland looked at Microsoft ...
opportunities.
Google uses its own technology, built on DoubleClick Ad Exchange (AdEx), while Microsoft uses AppNexus technology, effectively outsourcing its RTB capability. Microsoft narrowly emerged as the winner ...
04 May 2012
. The best will be made possĀible by the Microsoft search engine.
Range Rover: Evoque Special Edition ...
04 May 2012
| by Stuart Derrick
Gilbert, UK country manager at real-time ad technology firm AppNexus, which Microsoft is using for its RTB ...