13 Dec 1996
| by DANNY ROGERS
at low cost, he says.
SDL client Microsoft has been using an Intranet since the beginning ...
12 Dec 1996
| by KAREN FLETCHER
is deputy editor of Marketing
Microsoft hits the target
This campaign, shortlisted for three ...
by the
usual standards of Microsoft. Evans Hunt Scott creative director, Ken
Muir, says: We were not really ...
require hand insertions for example.
He adds: Microsoft demands that we are innovative ...
06 Dec 1996
Client: De Beers
Agency: J. Walter Thompson
Buyer: Nick Ashley
Client: Microsoft ...
lined up in the second ad break to take advantage: De Beers,
Microsoft, Polygram, Ariel, Fairy Liquid ...
.
Microsoft s TV buyer, Richard Parsons, says that the special offered a
compatible brand proposition ...
06 Dec 1996
Wieden and Kennedy in Portland, US, as an
account planner on Microsoft. He had been at the agency ...
. For
someone who was as involved in the technology side as he was, working on
Microsoft is perfect. He told ...