the business missions of some of the world s biggest companies, from McDonald s to Coca-Cola to Microsoft...Think global, act local. It s one of the most easily-trotted out phrases in marketing. It sums up the business missions of some of the world s biggest companies, from McDonald s to Coca-Cola to Microsoft. But saying the words is a lot easier than delivering on them, and in many ways it s getting ...
the Commonwealth Bank and Microsoft Australia. Text 100 launched in Australia in 1998....the Commonwealth Bank and Microsoft Australia. Text 100 launched in Australia in 1998. ...
Ketchum GmbH has been hired to handle media relations and strategic planning for Microsoft...Ketchum GmbH has been hired to handle media relations and strategic planning for Microsoft s German internet portal, MSN.de. The account was reported as up for pitch two months ago (PR Week, 1 October). The account will be headed by Christine Hoeger. It is the biggest name win so far ...
in the UK. 1980 - IBM chooses Microsoft to write the operating system for its new computers ...
Text 100 has picked up the launch account for US Linux provider Caldera Systems. Utah-based Caldera provides business software systems based on Linux, a rival operating system to Microsoft s Windows NT. It has appointed Text 100 to handle its European launch with activity in the UK ...
forest fire if they are not countered (see Microsoft panel). Just how important digital ... for the first time. MICROSOFT It s no secret that Bill Gates, the world s richest man and founder of Microsoft, is a hate figure to many computer buffs, who accuse his company of abusing its ...
interests. The business lobby, which represents high-profile technology companies such as Microsoft...The Thames Valley Chamber of Commerce is preparing to appoint a PR agency for the first time as part of a new strategy of increased lobbying and media activity designed to promote its members interests. The business lobby, which represents high-profile technology companies such as Microsoft ...
Microsoft, BT, Compaq, Orange, Xerox and Gateway. The group originally announced its intention ...
Microsoft has plundered Westminster Strategy for its first UK government relations chief....Microsoft has plundered Westminster Strategy for its first UK government relations chief ... will have to take a fresh look at how Microsoft handles its government relations . Lambert would ... in Microsoft s public affairs strategy. August.One is Microsoft s retained public affairs agency ...
Microsoft and WAGN Railways. Kieran Kilmartin has been appointed global product marketing manager ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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