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Internet PR: E-tailers log on to the benefits of branding - Rapid expansion in the e-commerce industry has caused e-tailers to scramble for PR aid in a frantic bid to distinguish themselves from their on-line competitors

10 Sep 1999 | by MARY COWLETT

and paying for a transaction. After last week s security crisis over Microsoft s Hotmail service ...

CAMPAIGNS: Turning PCs into screen savers - Hi-tech PR

16 Jul 1999 | by SAMANTHA GRAHAM

With e-commerce now an everyday reality, The Red Consultancy and its client Microsoft Network put...With e-commerce now an everyday reality, The Red Consultancy and its client Microsoft Network ... , with nothing except bathrobes. They were given access to PCs, ISDN, individual Microsoft Hotmail addresses ... for Microsoft by doubling the amount of visitors to its site in one day. In total 228,000 new users logged ...

UK consumers vote M&S as most trustworthy company

04 Jun 1999 | by JULIETTE GARSIDE

and The Body Shop consistently matched the qualities, while Nike, Channel 5, Sky, Marlboro and Microsoft ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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