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13 Dec 2001
/Mindshare 47 12 17 Microsoft McCann-Erickson San Francisco ...
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BBH wins award for top creative agency of 2001
13 Dec 2001 | by JENNIFER HISCOCK
the 52.6m Microsoft Xbox launch task, it also walked off with the 15m Barclays account without a ...
AGENCY 2001: Creative Agency of the Year - Bartle Bogle Hegarty - Bartle Bogle Hegarty hit new heights this year with acquisitions including ITV and Xbox, as well as acclaimed work for Levi Strauss
13 Dec 2001
Microsoft's Xbox kicked off a renaissance year for Bartle Bogle Hegarty, as speculation over the destination of the 52.6m launch task kept the industry awake through what was otherwise a non-starter for new-business. BBH finishes the year having just picked up the much smaller but equally prestigious ...
AGENCY 2001: Zentropy Partners - Zentropy's launch mission to work on the world's top ten brands is well on track, with a series of big account wins under its belt
13 Dec 2001
-chip brands. In the two years since launch, Zentropy has secured business from Microsoft, Unilever ...
Infogrames opts to take £5m Euro work out of BMP
06 Dec 2001
Entertainment, Nintendo and Microsoft's Xbox console. ...
ADWATCH: The weekly analysis of advertisement recall powered by YAHOO! UK & Ireland
06 Dec 2001
39 Towels 17 - Microsoft McCann -Erickson San Francisco/ 37 ...
MSN UK appoints head of marketing
29 Nov 2001 | by RAVI CHANDIRAMANI
Microsoft has promoted Matt Whittingham to chief marketer for its internet portal MSN UK ... . Before joining MSN, Whittingham was manager for consumer communications at Microsoft. He said MSN had ... . Microsoft chairman and co-founder Bill Gates is to deliver a speech in London on the future of digital ...
ADWATCH: The weekly analysis of advertisement recall powered by Yahoo! UK & Ireland
29 Nov 2001
Walker Media 17 - Microsoft McCann-Erickson/Universal McCann 47 18 (16 ...
OPINION: Passion for your brand won't turn shareholders on
29 Nov 2001 | by LAURA MAZUR, a business writer
at the market you're in. Strong brands in profitable markets, such as Microsoft Office, will always ...
JOIN THE MARKETING ODYSSEY: Last week's Marketing Society conference took the theme of 2001-2010 - So what's in store for marketing in the next decade, asks Daniel Rogers
29 Nov 2001 | by DANIEL ROGERS
will be remembered as the decade of the technology brand, from Microsoft and Compaq, to Apple and Orange. But how ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
