THE BOOK OF LISTS: The 10 Most talked about international brands
17 Dec 2001
There's been no escaping Bill Gates' latest 140 million launch extravaganza. Microsoft's biggest ...
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THE BOOK OF LISTS: The 10 Biggest global account moves
17 Dec 2001
on the receiving end of the enormous billings fillip. 6. McCann-Erickson Worldwide won big on Microsoft ...
THE BOOK OF LISTS: The 10 Coolest digital gadgets
17 Dec 2001
by Porsche. Woof! 6. PlayStation 2 Oh come on. You know you want one - well, until Microsoft ...
THE BOOK OF LISTS: The 10 Worst kept secrets
17 Dec 2001
year, word was that Microsoft would soon fill the void. It assigned lead status to the agency ...
NEW MEDIA: I-RECALL: DOTCOM WEEKLY AWARENESS SURVEY
14 Dec 2001
! HHCL & Partners/Optimedia 172,000 63 7 Microsoft MSN Euro RSCG/Media Planning ...
REVIEW OF THE YEAR: How has the PR world changed in 2001? PRWeek asks 35 leading public relations practitioners how the PR landscape changed in 2001 and how they think the industry will shape up during the next year
14 Dec 2001
become more engaged than ever before.' KAREN BERGIN - Head of corporate affairs, Microsoft UK ...
BBH wins award for top creative agency of 2001
13 Dec 2001 | by JENNIFER HISCOCK
the 52.6m Microsoft Xbox launch task, it also walked off with the 15m Barclays account without a ...
ADWATCH: The weekly analysis of advertisement recall powered by Yahoo!
13 Dec 2001
/Mindshare 47 12 17 Microsoft McCann-Erickson San Francisco ...
AGENCY 2001: Creative Agency of the Year - Bartle Bogle Hegarty - Bartle Bogle Hegarty hit new heights this year with acquisitions including ITV and Xbox, as well as acclaimed work for Levi Strauss
13 Dec 2001
Microsoft's Xbox kicked off a renaissance year for Bartle Bogle Hegarty, as speculation over the destination of the 52.6m launch task kept the industry awake through what was otherwise a non-starter for new-business. BBH finishes the year having just picked up the much smaller but equally prestigious ...
AGENCY 2001: Zentropy Partners - Zentropy's launch mission to work on the world's top ten brands is well on track, with a series of big account wins under its belt
13 Dec 2001
-chip brands. In the two years since launch, Zentropy has secured business from Microsoft, Unilever ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
