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NEWS BRIEF: Game teams up with two publishers

at women. It will promote two games, Codemasters' Pop Idol and Microsoft's Grabbed by the Ghoulies

iTunes offers 100m free songs in Pepsi launch deal

The long-awaited rollout on to Microsoft Windows is key to the success of the Apple service, if it is to hit its goal of reaching the 90% of PC owners who use Windows. Steve Jobs, the Apple founder and chief executive, said: "This has been the birth of legal downloading." The new iTunes service promises ...

Woolworths puts video game task into Future Plus

gift incentives matched to each game. Microsoft has also hired Future Plus to produce a series ...

MSN and eBay extend pact for convenient shopping

are sent to eBay users using the Microsoft.NET Alerts platform. If you have an opinion on this or any ...

Surprise at Cannes as 'lamp' wins Grand Prix

actor Samuel L Jackson. It also took a gold for its "ear tennis" execution for Microsoft Xbox. Abbott ...

Premium TV boosts CRM strategy

." The new stores will be based on the latest commerce technology from Microsoft and will include features ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.