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Microsoft restructures commercial and publishing arm

LONDON - Microsoft has unveiled a major restructure of its commercial and publishing operations....of Microsoft's sales teams, including DrivePM, Atlas Publisher Tools, ScreenTonic and Massive, to promote the full Microsoft Advertising portfolio. The restructured group, aimed at simplifying Microsoft's sales offering, will be headed by Chris Ward, Microsoft's commercial director. Since joining Microsoft in 1996 ...

Agencies vie for Microsoft

with Microsoft....coup for 3 Monkeys and could lift the agency to a new level . Microsoft s head of PR Philippa Snare ... reorganisation of the company and that Microsoft had realigned the business to ensure a greater focus ... Microsoft s consumer PR accounts including Hotmail. Snare said that Microsoft would be working ...

Microsoft hires key Yahoo! executive Qi Lu

LONDON - Microsoft has recruited former Yahoo! executive Qi Lu to head its search and online...Lu will lead Microsoft's advertising strategy across all its online platforms as the company looks ... vice president of Microsoft's advertiser and publisher group, will stay as a consultant for a number ... was instrumental in developing and monetising Yahoo!'s search platform. At Microsoft he will report directly to CEO ...

The Week: People News - Microsoft hires ad duo

Microsoft Advertising has appointed Katherine Ellis and Caroline Mastoras to the roles of FMCG

Microsoft makes two key ad hires

LONDON - Microsoft Advertising has appointed Katherine Ellis and Caroline Mastoras to the roles...in the UK. Ellis joins Microsoft Advertising from the National Magazine Company where she was advertising ... and Hellomagazine.com. Mastoras joins Microsoft from Cond Nast, where she was responsible for developing client ... and Coty account at OMD. Both report to Damon Westbury, UK head of category management at Microsoft ...

Microsoft service let parents read Noddy bedtime stories remotely

LONDON - Microsoft has partnered with Chorion, the family entertainment company and owner...of marketing for Microsoft Advertising said: 'By bringing relevant and interactive content to consumers, brands ...

Microsoft says no to Yahoo! acquisition but open to search deal

WASHINGTON - Microsoft chief executive Steve Ballmer sent Yahoo!'s share price plummeting yesterday...Ballmer told shareholders that Microsoft had no plans to acquire Yahoo! He said: "Let me ... !. We have moved on." In May, Microsoft abandoned a $44.6bn ( 29.6bn) bid for Yahoo! after ... that Microsoft remained open to a potential online search deal with Yahoo! After talks over the offer ...

Yang departure reopens door for Microsoft

for Microsoft to make another bid for the business - following its failed approaches this year - with observers suggesting Microsoft may come back with a new bid in the next three or four months. A senior executive at a rival digital media owner said: "I'd say Microsoft will be licking its lips over Yahoo now that Yang ...

Ashley Highfield leaves Kangaroo to join Microsoft

, is quitting to join Microsoft....Highfield will take the new role of managing director and vice-president, consumer and online UK at Microsoft. Rob Henwood, the lead regulatory adviser at Kangaroo and former new business director of Channel ... was director of new media and technology. Highfield's new role will involve bringing together Microsoft ...

Ashley Highfield quits Kangaroo for Microsoft

venture Project Kangaroo to join Microsoft as UK consumer and online managing director...., MSN, Live Search and Microsoft Advertising. Based in London, he will report to John Mangelaars, Vice President, Consumer and Online, Microsoft Europe, Middle East and Africa. Project Kangaroo has ...

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