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Interpublic buys Deutsch

youth marketing (dRush). Its accounts include Bank One, DirecTV, Domino’s, Lenscrafters, Microsoft’s ...

NEW MEDIA: DESIGN AND CREATIVE - Branding the online shops. Are new-media agencies succeeding in establishing distinct brands? James Curtis asks the top five independents to choose the London building that best sums up their ethos

built a name for itself working for such blue-chip companies as Virgin Atlantic, Vodafone and Microsoft ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

in the UK. 1980 - IBM chooses Microsoft to write the operating system for its new computers ...

Briefs

Ford Premiership for the 1999 season. The Inland Revenue is joining forces with Microsoft ... , called Microsoft Tax Saver 99, will be launched next month. It will feature Hector, the tax inspector ...

REVIEW: Marketing and advertising news in the week’s press ..

, Microsoft, have had meetings with Don Cruickshank, head of the telecoms regulator, Oftel. The meetings ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.