The Week: People News - Microsoft hires ad duo
05 Dec 2008
Microsoft Advertising has appointed Katherine Ellis and Caroline Mastoras to the roles of FMCG
Microsoft after just a year in the role....Evans will join Microsoft Xbox as the head of media for EMEA, where he will oversee the games console's media spend and relationships with its media agencies, which include Universal McCann ... including Lego Batman and Rock Band. Microsoft said in January that total sales of the Xbox 360 had topped ...
Microsoft Advertising has appointed Katherine Ellis and Caroline Mastoras to the roles of FMCG
to join Microsoft UK. Highfield will take the new role of managing director and vice-president, consumer
Steve Ballmer, the Microsoft chief executive, has rejected speculation that the company would
The partnership, which will have its headquarters in Shanghai, will focus on mobile design and technology, initially targeting multinationals that "already know what they can do with a mobile". Both parties will have a 50 per cent stake in the venture, which has already secured Microsoft as a client ...
Microsoft is launching its new Windows products with a specially created UK ad campaign...Created by Microsoft's Miami-based agency, Crispin Porter & Bogusky, the UK campaign features PC ... and work. The UK campaign follows recent US activity from Microsoft that featured Bill Gates alongside the comedian Jerry Seinfeld, which also attempted to show Microsoft connecting with real people. ...
LONDON - Microsoft is launching its new Windows products with a specially created UK ad campaign...Created by Microsoft's Miami-based agency Crispin Porter Bogusky, the UK campaign features a ... Microsoft that featured Bill Gates alongside the comedian Jerry Seinfeld, which also attempted to show Microsoft connecting with real people. The TV activity will form part of Microsoft's largest-ever UK ...
LONDON - Microsoft's latest US TV spot, starring Bill Gates and Jerry Seinfeld, has received a...The ad, by Microsoft's agency, Crispin, Porter Bogusky, features the founder ... bloggers and advertising commentators. Computerworld blogger Preston Gralla asked: "Is Microsoft's Seinfeld spot the worst TV ad ever?" He said: "If this is Microsoft's response to the 'I'm a Mac' ads ...
Microsoft has appointed Jeff Kelisky as its general manager of commercial search as part
Microsoft has signed the comedian Jerry Seinfeld to front a $300 million ad campaign to be created...The objective of the campaign, which will also feature other celebrities including the Microsoft founder Bill Gates, is to challenge Apple, whose sales are on the rise and which has a more contemporary image. The campaign is expected to make Microsoft seem cool and less boring, as well as dispelling ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.