Wagon Wheels launches Bing map treasure hunt
08 May 2012 | by Maisie McCabe
. "We have used a range of digital platforms to involve our core audience and will be using Microsoft ...
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Pepsi launches 'crowd surfing' football game for Xbox Live
11 May 2012 | by Sarah Shearman
Pepsi has partnered with Microsoft Xbox to create a Pepsi Max branded football game based on its...to the ad. Michael Dwan, senior director of global creative solutions at Microsoft EMEA, said: "The new ...
Trading places: this week's people moves
04 Nov 2011 | by Sara Kimberley
Heineken names Jacco van der Linden as UK marketing director, while Microsoft appoints former Mail...Week) Microsoft UK has appointed former Mail on Sunday sales director Simon Davies as sales ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Marks Spencer Microsoft Virgin Atlantic *Walkers *Johnnie Walker *Lynx *ComparetheMarket Innovators ...
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
Pepsi ramps up World Cup hijack marketing with football competition
28 Apr 2010 | by Joe Thomas
to the content, Microsoft Advertising's Creative Solutions created a digital game called 'Football Hero', which ...
Pepsi continues Coca-Cola World Cup spoiler efforts through digital
16 Apr 2010 | by Joe Thomas
LONDON - PepsiCo has tied up with Microsoft Advertising to launch a digital campaign which further..., Microsoft Advertising's Creative Solutions has created a digital game called 'Football Hero'. It allows ... in conjunction with OMD International London, activity will run across the entire Microsoft Advertising portfolio ...
And in the real world... Kraft, Burberry, Kingfisher, Orange/T-Mobile and more
09 Sep 2009 | by Noel Bussey
forecasts yesterday. Source: Financial Times Microsoft delivered one the most outspoken attacks yet ...
Google tops media brands in latest Superbrands survey
15 Jul 2009 | by Claire Billings
The online giant was knocked off the top spot, however, by Microsoft, which regained its position at the top of the list after being toppled by Google last year. The BBC was the top TV brand in fifth place ... . The top ten Rank 1 Microsoft ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
