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And in the real world.. Diageo, ITV, Spotify, Tennent's and more

the company s largest investor. Source: Financial Times Microsoft has cut its price of its top-end Xbox 360 ...

Google tops media brands in latest Superbrands survey

The online giant was knocked off the top spot, however, by Microsoft, which regained its position at the top of the list after being toppled by Google last year. The BBC was the top TV brand in fifth place ... . The top ten Rank 1 Microsoft ...

And in the real world... Microsoft, Google, Primark, BA and more

Microsoft yesterday escalated its battle with its arch-rival Google, reacting to an assault on one of its core businesses with the announcement of a free online version of its Office software, to be launched next year. Source: Financial Times The founder of Primark is to step down as the managing ...

And in the real world... Microsoft, Google, recession, McDonald's, General Motors, BA, BBC, News

Microsoft is set to broaden its battle with Google this week as it pushes ahead with online versions of some of its core software, including final plans for a "cloud" operating system designed to extend Windows to the internet. Source: Financial Times General Motors Co. kicked off a new era ...

Marketers and consumers are wary of new .brand web domain names

such as .film, .music, .microsoft and .nike. There are currently just 280 top-level domains, so the move ... Microsoft has over 38,000 different domains in order to protect its brand. However, White says ... that anything which isn't .microsoft is not an official site belonging to the brand. White says ...

Power 100 Marketers of 2009: 1-50

B Baylay stepped into the top marketing role at the BBC in February moving from Microsoft, where ...

Biggest brands: Top 100 online advertisers 2009

was the third-biggest spender in the sector, with a budget of just over 7m. Microsoft and Dell make the top 10 ... and the best use of formats such as online video and other types of rich media. Microsoft's central ...

The Work: New Campaigns - UK

sword, a cape and a whip. MICROSOFT - PARTNER NETWORK VIRAL CREDITS Project: Partner Network viral Client: Daniel Langton, channel marketing manager, Partner programmes, Microsoft Brief: Promote Microsoft's revamped Partner Network Creative agency: Rebel Virals Writer: David Watson Art directors ...

Annual: Top 10 Worst Celeb Ads

footballer's knot in it. 10. Microsoft, various Just when you think that this ad, which uses the idea of mixing celebs and real people together to show just how universal Microsoft is, is too saccharine ...

Starbucks partners with Bono charity in holiday promotion

the charity, including Gap, Apple, Microsoft, Converse, Hallmark, American Express and Motorola. Last year ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.