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Hotline: Microsoft to launch Microsoft Advertising

Microsoft is to launch a global brand, called Microsoft Advertising, to house all its ad

Hotline: Microsoft announces appointment

Microsoft has announced that Mitch Davis, the founder of its in-game ad subsidiary, Massive, Inc

Microsoft and Yahoo! dominate UK

- Microsoft and Yahoo! completely dominate the top five list of most visited UK websites during...- Microsoft and Yahoo! completely dominate the top five list of most visited UK websites during ... . Microsoft also accounted for two more of the top five places with its Microsoft.com site reported third, Yahoo.co.uk was fourth, and fifth was Microsoft Passport.com, which is linked to its Hotmail internet ...

Microsoft and Yahoo! dominate UK

- Microsoft and Yahoo! completely dominate the top five list of most visited UK websites during...- Microsoft and Yahoo! completely dominate the top five list of most visited UK websites during ... . Microsoft also accounted for two more of the top five places with its Microsoft.com site reported third, Yahoo.co.uk was fourth, and fifth was Microsoft Passport.com, which is linked to its Hotmail internet ...

Movers: Appointment at Microsoft UK

Microsoft UK has promoted Matthew Bishop to business and marketing officer. Bishop, previously

McCanns lands Euro Microsoft campaign

McCann-Erickson has picked up its first business for Microsoft in Europe with a dollars 50 million...McCann-Erickson has picked up its first business for Microsoft in Europe with a dollars 50 ... be used by the business community. However, the appointment does not affect any of Microsoft s local agencies, which include Euro RSCG Wnek Gosper in the UK. Richard Lindh, Microsoft ...

Microsoft ads use animal attributes

Microsoft is launching an eye-catching print campaign featuring half-man, half-beast characters...Microsoft is launching an eye-catching print campaign featuring half-man, half-beast characters ... and visually compelling way. Other executions include a catwoman to highlight how Microsoft can make companies more agile, and a bull-like man to illustrate how Microsoft products can strengthen ...

Microsoft dumps Wieden and consolidates with McCanns

- Wieden s five-year relationship with Microsoft is at an end after the software giant...- Wieden s five-year relationship with Microsoft is at an end after the software giant ... Microsoft s next major software upgrade, Windows 2000. This left Wieden with the flagship 100 million brand ... . Bob Herbold, executive vice president and chief operating officer at Microsoft, said: With our ...

Microsoft dumps Wieden and consolidates with McCanns

- Wieden s five-year relationship with Microsoft is at an end after the software giant...- Wieden s five-year relationship with Microsoft is at an end after the software giant ... Microsoft s next major software upgrade, Windows 2000. This left Wieden with the flagship 100 million brand ... . Bob Herbold, executive vice president and chief operating officer at Microsoft, said: With our ...

Microsoft moves Xbox business into McCann

Microsoft Worldwide has moved its 60 million European Xbox creative account out of Bartle Bogle...BBH was appointed by Microsoft in December 2001 and until this week was the only non-McCann agency ... . The move is the last stage in the realignment process and follows Microsoft's decision to move the creative ... Duncan. Since then, Microsoft has looked to wind down Xbox's position as a standalone brand, preferring ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.