03 Nov 2010
| by Gareth Jones
Microsoft is waging war for control of your living room. This week the company fired the latest...don't mind losing the odd day to Gears of War.
The fact that Microsoft is betting the bank on Kinect reveals the strategic importance of the Xbox 360 to its future. Not only is Microsoft hoping ...
it hopes to establish Xbox 360 as the focal point of the modern living room.
If Microsoft gets its way ...
23 Sep 2009
| by Noel Bussey
strategic agreement with Microsoft....will now create customised mobile advertising solutions, technology and metrics to run across Microsoft's mobile web properties, including the Microsoft Media Network, Bing and MSN. Initially Phonevalley and Microsoft Mobile Advertising will work together to design packaged mobile advertising solutions for six ...
11 Sep 2007
| by Nikki Sandison
LONDON - Kia Motor Company has selected Microsoft Digital Advertising Solutions to run a European...with an integrated sponsorship logo, along with video and photo ads across the MSN Cars Channel. Microsoft Digital ...
with Microsoft s multinational team to leverage this to ensure our online campaigns are truly integrated and ...
27 Sep 2011
| by Sarah Shearman
Ford has become the first brand to use Microsoft's new Filmstrip format in the UK, with an ad
04 Mar 2011
| by Sara Kimberley
Ford has joined forces with Microsoft Advertising in an exclusive deal to promote its C-MAX people...Brokered by Mindshare, the Ford C-MAX campaign will be promoted across all Microsoft Advertising ...
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It will include a standalone website, coverage on MSN.co.uk, traffic-driving creative across all Microsoft online ...
great results."
James Hayr, Microsoft Advertising head of specialist sales, said: "In support of Ford ...
01 Mar 2012
| by Maisie McCabe
Volkswagen, the car marque, and Microsoft's cloud-based software Office 365 are the first...The radio operator's targeted advertising launched yesterday (28 February) and allows brands to target their radio advertising to listeners who are tuning into the station online by age, gender and geographical region.
The Microsoft Office 365 ad was made by Weborama, with media planning and buying ...
24 Jul 2009
| by Anne Cassidy
Ford reported a surprise $2.3 billion second-quarter net profit after restructuring its debt. Source: Financial Times Microsoft reported a slump in sales and saw revenues dropping by 17 per cent in the latest quarter. Source: Financial Times Lloyds and RBS have taken their plans on how to cut ...
13 Jul 2009
| by Noel Bussey
Microsoft is set to broaden its battle with Google this week as it pushes ahead with online versions of some of its core software, including final plans for a "cloud" operating system designed to extend Windows to the internet. Source: Financial Times General Motors Co. kicked off a new era ...
31 Aug 2011
| by Alex Brownsell
The valuation of many of the world's biggest brands, including Microsoft, HSBC and Santander, has..., technology and electronics brands such as Google, Apple and Microsoft, all increased in value, with Apple ...
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12 May 2008
| by Stephen Foster
LONDON - As Microsoft and Yahoo! feel the fall-out from the deal that wasn't, Stephen Foster looks...Yahoo! and Microsoft shareholders revolt It s not often that shareholders on both sides of an aborted deal are equally cross but that seems to be the case with Microsoft s failed bid for Yahoo!. Yahoo! s CEO and its new chairman Roy Bostock asked Microsoft for an extra $4 a share (way above what ...