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LONDON - Coca-Cola, Microsoft and Citibank are the world's three most valuable brands, according...The soft drink manufacturer in top position has a value of $43bn ( 22bn) according to the report. In second place, software giant Microsoft is worth $37bn, with the financial firm Citibank only slightly behind on 35bn. This is followed by supermarket chain Wal-mart, the only brand that does not have a ...
value has fallen by 13% and Microsoft is now hot on its heels....Coca-Cola is still the world s number one brand, according to Interbrand s annual survey - but its value has fallen by 13% and Microsoft is now hot on its heels. Coke suffered a torrid ... . Microsoft is now valued at just over pounds 2bn less than Coke and leads the pack of technology brands ...
LONDON - Kellogg is launching a TV advertising campaign supporting a joint drive with Microsoft...is the first brand to sign a third-party promotional deal with Microsoft's Encarta. The partnership ...
Microsoft yesterday escalated its battle with its arch-rival Google, reacting to an assault on one of its core businesses with the announcement of a free online version of its Office software, to be launched next year. Source: Financial Times The founder of Primark is to step down as the managing ...
NEW YORK - General Electric, Microsoft and Wal-Mart are the world's most valuable corporate brands..., is valued at $61.2bn, ahead of Microsoft at $59.5bn and Wal-Mart at $42bn. Coca-Cola, which is generally ...
Angela Anderson Loyalty marketing manager Microsoft...Angela Anderson Loyalty marketing manager Microsoft If they tried to take Harry Enfield out of the Hula Hoops ads, I d have to say, Oi, KP, No! . It immediately sprang to mind for Campaign of the Week after the latest wave of ads. Targeted at 13- to 15-year-olds, KP Foods (through Publicis ...
Microsoft is set to broaden its battle with Google this week as it pushes ahead with online versions of some of its core software, including final plans for a "cloud" operating system designed to extend Windows to the internet. Source: Financial Times General Motors Co. kicked off a new era ...
Microsoft's Xbox commercial is as ambitious a commercial as I've seen for a while.
LONDON - Coca-Cola, Microsoft and IBM remain the top three global brands by dollar value, according...Despite suffering a dip in value, Coca-Cola remains retains the top slot in this year's Interbrand 100 Top Global Brands study with a brand value of $67.3bn (£36.4bn), down from $70.4bn last year. Microsoft is also down but retains second slot with a brand value of $61.3bn and IBM remains third with a ...
Nestle has extended its contract with Microsoft Digital Advertising Solutions with the launch of a
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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