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Microsoft 'Kinect Star Wars app (for Xbox 360)' by McCann London and UM International

Microsoft has released a free mobile app to launch Kinect Star Wars for Xbox 360.

Xbox 'Batman: Arkham City' by Weapon7

to promote the new Microsoft Xbox 360 game Batman: Arkham City....The campaign broke on 3 October ahead of the game's launch on 21 October and runs globally. There are versions in English, French and German. A dedicated URL AlfredAtYourService.co.uk links up with Microsoft's Bing to create a fully functioning search engine. Certain specific search terms will return ...

Microsoft 'Gorillaz club room' by Microsoft in-house

Microsoft and Gorillaz have partnered to launch Internet Explorer 9 Beta with a dedicated site...Microsoft and Gorillaz have developed an online experience for the band's fans to showcase the potential of the web when viewed through Internet Explorer 9 Beta. The Gorillaz online club room allows fans get information about the contributors to the Plastic Beach album and to access ...

Microsoft 'Bing' by JWT London

Microsoft's search engine 'Bing' is lunching its first TV campaign in the UK.

Microsoft 'bing' by JWT New York

Microsoft has unveiled its launch advertising campaign for its new search engine Bing, with a

Zune Arts 'intergalactic swap meet' by 72andSunny

Microsoft has created an animated 60-second ad to back its digital media player, Zune ... and landscapes merge to create exotic hybrids and a whole new world. Microsoft launched Zune last year in answer to Apple s iPod. The Zune device is marketed as a gateway into a complete package of Microsoft ...

The craft of arts sponsorships

visitors a year. Indeed, other mass-market entrants include Google and Microsoft. The latter is engaging ...

Arif Durrani: Can Neil Jones help transform Johnston Press?

group chief executive, Ashley Highfield, the former managing director of Microsoft who joined ...

Think BR: Connected TV uncovered

are playing, and the challenge that Boxee and Apple TV will face from Microsoft. So the conclusion about ...

Google's Schmidt says he 'disagrees' with EU competition concerns

, following a number of complaints from competitors, such as formerly Microsoft owned shopping site Ciao ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.