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What Next in Digital?

. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...

Confessions of an internet adman

and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...

Close-Up: Live Issue - Do advertisers need global digital specialists?

,735 Global accounts: HP, General Motors, eBay, Microsoft The lowdown: One of the market leaders in the US ...

The Work: New Campaigns - The World

, but faces stiff competition from Microsoft's Xbox, which is set to launch its next-generation Xbox 360 ...

REVIEW: Marketing and advertising news in the week’s press

Procter s satellite broadcasting assets. Microsoft had earlier announced a deal with News Corp s pay-TV arm NDS that will allow co-operation over internet TV services. - The Independent Media buying group Aegis has joined with global private equity firm Warburg Pincus to form Everger, a ...

PRIVATE VIEW

. But as I and I and I would say, methinks the ending s clart. Big up. MICROSOFT Project: MSN ...

AKQA opens media planning service

for major clients such as BMW, Microsoft and Durex will remain with their respective media agencies ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.