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Why we're loving - Scott Holmes and Tom Rotthenberg

WHY: Microsoft has released a free app to launch Kinect Star Wars for the Xbox 360, which uses Kinect's motion-tracking technology to enable players to "fight like a Jedi". HOW: They say: "We noticed that people on Facebook and Twitter talk lots about ... Facebook and Twitter. To promote Kinect ...

Inside: Critical mass

became the first company to work with Microsoft's Kinect for Windows in a commercial environment ...

Twitter's Dorsey named Cannes Lions Media Person of 2012

and CEO of Facebook; Steve Ballmer, CEO of Microsoft; Sir Anthony O Reilly, CEO of Independent News ...

Publicis extends footprint in China

of Razorfish Greater China. In 2009, Publicis acquired digital ad agency Razorfish from Microsoft for around ...

Russell Davies: If we keep data, we have responsibility for how it is shared

't use Microsoft Healthvault. The Withings data is exportable all over the place and can be imported ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.