INTERACTIVE: British Airways
19 Sep 1997 | by ALLAN MCCULLOCH, commercial director of
can cause irritation and sometimes the site begins to look like Microsoft desktop software ...
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CAMPAIGN REPORT: EUROPEAN MEDIA - How to become a Euro media brand/Websites, conferences, supplements - brand extensions are set to become big business. Andy Fry focuses on the approaches of seven of Europe’s key international players
26 Sep 1997 | by ANDY FRY
performing companies such as Microsoft and Coca-Cola as well as data on the turnover and profits of cutting ...
FOR THE RECORD
15 Aug 1997 | by ALASDAIR REID
manager. The Financial Times is creating a premium business channel through the Microsoft ...
REVIEW: Marketing and advertising news in the week’s press
10 Jan 1997 | by JOHN TYLEE
. - Marketing Microsoft Network (MSN) is said to be planning to become the first Internet service provider in the UK to advertise its service on TV. Microsoft hopes to gain ground on its major rival ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
