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BRIEFS

York. Microsoft is selling advertising space in the error messages that appear in Windows ...

TELEMARKETING: THE FUTURE ON THE LINE - The telephone is what made direct response marketing possible. But the voice response channel is now being challenged by the internet and digital TV, Ken Gofton says

of companies sponsoring the campaign, including Microsoft. I think most charities recognise ...

FOR THE RECORD

. Palmer has been a marketing consultant for various companies such as Microsoft and Panasonic UK ...

REVIEW: Marketing and advertising news in the week’s press

Microsoft is preparing to launch an online bank. It is talking to established banks to find a...Microsoft is preparing to launch an online bank. It is talking to established banks to find a partner for the project which may be launched under the brand name, Easy Bank, later this year as part of the Microsoft Network (MSN) web service. Marketing M eight out of ten cats prefer it , in a 30- second ...

Havas acquires German agency

- Havas Advertising has acquired a majority stake in German ad agency, Rempen 290 million. Its client list includes Microsoft, Siemens, Dresdner Bank, Holsten Breweries, Uniroyal and Faircar. ...

Havas acquires German agency

- Havas Advertising has acquired a majority stake in German ad agency, Rempen 290 million. Its client list includes Microsoft, Siemens, Dresdner Bank, Holsten Breweries, Uniroyal and Faircar. ...

PERSPECTIVE: Euro RSCG needs to prove it can be part of the Super League

, there is Intel and Nasdaq. Microsoft was won by the UK agency locally, as was Philips. There is precious little ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.