16 Dec 2003
as Initiative swept to the top of the new-business league over night.
3. Microsoft
It's probably one of the biggest below-the-line pitches ever held. Microsoft is attempting to consolidate its global relationship ...
16 Dec 2003
1. Daniel Kleinman
The most-awarded director in the world in 2003, Kleinman achieved most of his tally with two great campaigns: John Smith's bitter and Microsoft's Xbox. Kleinman continues to show a true talent for comedy. From John West Salmon's "bear" to TBWA\London's hilarious John Smith spots ...
12 Dec 2003
| by Caroline Marshall, caroline.marshall@haynet.com
Have you seen that video clip of Microsoft's Steve Ballmer lurching across a stage shouting "whoop
05 Dec 2003
| by Claire Beale
.
Daniel Kleinman, for work including John Smith's and Microsoft Xbox, shared the top place with Thailand ...
21 Nov 2003
It is the first work to emerge from the agency since Micro-soft moved the 60 million European ...
Williams for Igloo. Media planning and buying for the campaign was by MJ Media.
Microsoft launched the Xbox console in March 2002 with a retail price of 299. Last month, Microsoft cut the price to 129 ...
14 Nov 2003
| by Glen Mutel
led the agency's $500 million Microsoft account. He also held the position of deputy chairman ...
14 Nov 2003
| by Mark Tungate
,000 euros (half page, colour)
Typical advertisers: Microsoft, Wanadoo (internet provider), Dell,
France ...
07 Nov 2003
| by Rachel Gardner
Gandolfi.
Blink's Lionel Goldstein was named best director for "ear tennis" for Microsoft by BBH, while ...
31 Oct 2003
| by Pippa Considine
Newsweek partnered with Travel Leisure in the US to combine both print/online platforms, and Microsoft ...
27 Oct 2003
| by Staff,
LONDON - Microsoft is talking to advertising networks about a £400m project to unite its customer...the review is being run out of Microsoft's US head office, the UK market is considered to be a European hub ...
to produce all of Microsoft's direct marketing and sales promotion material and put in place an international CRM system to manage the responses that this material generates.
Microsoft is emulating its rival ...