Yahoo! Big Idea Chair: Durden deliberates
01 Dec 2006
idea There will be another one along in a minute. (Wish I had invented the iPod, Microsoft, Yahoo ...
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Yahoo! Big Idea Chair: Winners
01 Dec 2006
Excellence in Integrated Media McCann Erickson ADDY Awards, San Francisco, 11 June Microsoft Xbox 360 ...
Emerging Markets: What media 2.0 can offer advertisers
27 Oct 2006
the consumer, but advances are on the horizon. Microsoft's new Ad Centre product, due to launch in the UK ...
The Direct Approach: Rules of engagement
06 Oct 2006 | by Shelford Chandler, Catherine Gale, The Marketing Store Worldwide
brands including Adidas, Earthlink, Microsoft and Jeep, have shown that new ways of enabling and engaging ...
Hotline: Microsoft to handle advertising for Facebook
25 Aug 2006
Microsoft is to handle all the advertising for the US social online network Facebook over the next
Gervais' secret Microsoft videos surface on web - fact
25 Aug 2006 | by Larissa Bannister
How did two supposedly secret Microsoft training videos featuring David Brent from The Office end...public. Merchant plays a Microsoft employee who interviews Gervais as Brent on management techniques ... since been taken down - apparently as a result of pressure from Microsoft or Gervais' representatives ... Microsoft nor Gervais may have wanted the videos to be made public, the response they have generated has ...
Hotline: Microsoft launches long-awaited search service
18 Aug 2006
Microsoft has launched its long-awaited search service, Microsoft Adcenter. All paid-for search ads
Close-Up: Live issue - Learning lessons from the YouTube generation
18 Aug 2006
consumer-generated content can do wonders for a brand's reputation. Take Microsoft and its former employee Robert Scoble. Scoble, who at Microsoft held the official title of "technical evangelist", set up his own website, scobleizer.com. The open and often critical blog has helped humanise Microsoft, with its bullying ...
Media: Things we like
18 Aug 2006
Logging on to Hotmail on Saturday morning, it was good to see that Microsoft has revamped the e-mail service. This has been long overdue. The old version was clunky, slow and looked distinctly mid-90s. Over the years, Microsoft has made gradual improvements, but this latest beta version is a real leap forward ...
Media: All about ... Google and MySpace
18 Aug 2006
must have wanted it badly." Keeping out the competition is crucial, especially since Microsoft ... that Google has paid over the odds from its point of view. What Microsoft has to do is build volume ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
