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The Week: City news - Tycoon buys into Facebook

as the 1.6 per cent stake Microsoft bought in October. Facebook is expected to use the association to help

The World: New Delhi - WPP takes majority stake in digital marketer

The acquisition will see WPP partner with Quasar's parent company, Smile Interactive, to develop the agency. Founded in 2005, Quasar also boasts offices in Mumbai and Bangalore, along with a client roster that includes MakeMyTrip, Monster, Microsoft, Motorola and LG. WPP Digital's chief executive, Mark Read ...

The Week: City News - Facebook valued at $15bn

Microsoft has paid $240 million for a 1.6 per cent stake in Facebook, valuing the social networking

The World: W&K puts success down to unconventionality

global mega-brands such as Coca-Cola, Microsoft and Starbucks, as well as its founding client Nike ...

The Week: City News - Microsoft buys aQuantive

Microsoft has paid $6 billion in cash for the online advertising network aQuantive, representing

The Week: City News - 24/7 Real Media sold to WPP

The acquisition comes hot on the heels of Google's purchase of DoubleClick - on which Microsoft lost out - for $3.1 billion and Yahoo!'s buyout of Right Media. Last year, 24/7, one of DoubleClick's main US rivals, reported revenues of $200 million and a loss of $8.5million. The acquisition ...

The World: New York - Global creative chief Cranin splits from McCann

Cranin has worked at the agency for 14 years and was part of the team that picked up the global MasterCard and Microsoft accounts in 1999. Before his global role, he was the chief creative officer for North America, Europe, the Middle East and Africa, and has worked on accounts including Coca ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.