The Direct Approach: Roundtable discussion - Shout DM's credentials
10 Oct 2008
to a shift in the business landscape that sees clients bypassing DM to go direct to Microsoft or Google ...
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Nigel Bogle, chair of Big Awards. INTEGRATED - GOLD WINNER Title: X-Box Halo 3 - 'Jake Courage - Shooting A Hero' Client: Microsoft Brand: X-Box EMEA brand director: Adrian Simons UK marketing brand manager: Murray Pannell Agency: McCann Erickson London Executive creative directors: Simon ...
to a shift in the business landscape that sees clients bypassing DM to go direct to Microsoft or Google ...
at Chemistry, Robin was planning director at McCann Erickson on Microsoft, MSN and Xbox, and FCB where he ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.