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Media Headliner: Focused Wildman set to take Yahoo! up a level

couple of years, and is not yet out of the woods. It succeeded in repelling a takeover bid from Microsoft ...

What Next in Digital?

. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...

Confessions of an internet adman

and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...

And in the real world... Microsoft, Google, Primark, BA and more

Microsoft yesterday escalated its battle with its arch-rival Google, reacting to an assault on one of its core businesses with the announcement of a free online version of its Office software, to be launched next year. Source: Financial Times The founder of Primark is to step down as the managing ...

And in the real world... BA, Tesco, Cable & Wireless, ESPN and more

the troubled broadcaster be forced to relinquish them. Source: Financial Times Microsoft has sued three ...

The Work: New Campaigns - The World

-ray capability may have a pivotal role to play in the battle between Sony and Microsoft for domination ...

Media: Behind the hype - Advertisers continue to put faith in takeover deals

advertisers buying up all the space in a particular newspaper. One of the earliest examples was Microsoft ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.