Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
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What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...
And in the real world... BA, Tesco, Cable & Wireless, ESPN and more
17 Jun 2009 | by Staff
the troubled broadcaster be forced to relinquish them. Source: Financial Times Microsoft has sued three ...
Media: Emap Advertising signs deal with Microsoft
01 Dec 2006
Emap Advertising has signed a deal with Microsoft to launch the Xbox 360/FHM Global Challenge
Hotline: Microsoft launches long-awaited search service
18 Aug 2006
Microsoft has launched its long-awaited search service, Microsoft Adcenter. All paid-for search ads
Media: Things we like
18 Aug 2006
Logging on to Hotmail on Saturday morning, it was good to see that Microsoft has revamped the e-mail service. This has been long overdue. The old version was clunky, slow and looked distinctly mid-90s. Over the years, Microsoft has made gradual improvements, but this latest beta version is a real leap forward ...
Google signs $900m deal with MySpace
11 Aug 2006
Google has beaten Microsoft and Yahoo! to the contract to supply search services for the News
Media: Strategy Analysis - Microsoft challenges modern myths
30 Jun 2006
Brand: Microsoft UK Clients: Nicola Young, partner development manager; Julie Williams, partner communications manager, Microsoft Target audience: Registered members of the Microsoft Partner ... channel partners are unaware of the real value Microsoft can bring to their business. In fact, some ...
Media: MSN UK discusses deal with propertyfinder.com
19 May 2006
MSN UK, the Microsoft portal, is discussing a deal with News Corporation's propertyfinder
Media: Strategy Analysis - Campaigning against pen and paper
27 May 2005
Brand: Office OneNote 2003 Client: Microsoft Brief: Sell Microsoft's OneNote Target ... Virals: The Viral Factory STRATEGY MRM Partners was asked to promote Microsoft Office OneNote - a ... . Microsoft's endgame was to drive downloads of a trial version. Communicating with a large audience on a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
