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Confessions of an internet adman

and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...

Bing to sponsor The Simpsons on Channel 4

LONDON - Microsoft's search engine Bing has become the new sponsor of 'The Simpsons' on Channel 4...by Mircrosoft to challenge Google and Yahoo! in the search engine market. Microsoft has a 4% share of UK ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.