What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...
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WPP makes $5m investment in US data analytics company
17 May 2011 | by Ed Owen
The company was founded by former Yahoo executives Bassel Ojjeh and Krishna Uppala in March 2010. NPario has worked to collate massive data sets for clients such as Microsoft, Yahoo, Adobe, Oracle and Electronic Arts. It will now collate online and offline data for WPP's Media Innovation Group and Kantar ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
Wunderman hires Digitas creative directors in department restructure
04 May 2010 | by Matt Williams
The pair will oversee all of the agency's main accounts, with a particular focus on Microsoft and Cancer Research UK. They join Tom Powell and Graham Jenks, the creative directors on Ford, who have also been promoted to creative group heads after two years at the agency. The group heads will all ...
Christian Purser quits LBi for Iris digital planning team
29 Apr 2010 | by Sara Kimberley
brand consultancy, working with companies such as Tesco, HBOS and Microsoft. He said: "Digital ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
