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PRIVATE VIEW: Mark Wnek, the executive creative director of Euro RSCG Wnek Gosper

Microsoft's Xbox commercial is as ambitious a commercial as I've seen for a while.

PRIVATE VIEW: Leon Jaume, the executive creative director of WCRS

their slice. It's simple, well executed and should work. Microsoft uses Crouching Tiger, Hidden Dragon ... Photographer: Lesley Davies-Evans Exposure: National press, adrails and washrooms MICROSOFT Project ...

British companies to join top 100 global brands

-Cola, worth 68.9 billion. Microsoft and IBM are second and third respectively. Nokia is the only top 10 brand ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

new business from existing clients including National Savings and Microsoft. It lost Express ...

CAMPAIGN REPORT ON TOP 300 AGENCIES: Top UK agencies profiles (1 of 2)

new business from existing clients including National Savings and Microsoft. It lost Express ...

HOTLINE

Naomi Klein, the author of No Logo, hit out at the global branding campaigns of Microsoft, Nike...Naomi Klein, the author of No Logo, hit out at the global branding campaigns of Microsoft, Nike and Starbucks this week on Channel 4 News. Klein accused them of creating a spiritual mythology around their corporations but not honouring their promises. ...

DIARY: EVENING OUT AT ... BOOBNIGHT - Claire Sames is caught in a web of drunken schmoozing

. It turns out that Cheryl East, who works in recruitment sales at Microsoft Networks, is pitching to her ...

CLIENT ROUNDUP

and Microsoft is hot on its heels. The brand suffered a contamination scandal and senior management changes ...

REVIEW: Marketing and advertising news in the week’s press

by Interbrand. It is now just dollars 2.3 billion ahead of Microsoft. General release Brann ...

PERSPECTIVE: Throwing money at good causes won’t bolster your image

. They ll be plenty of forced fits. Indeed, they ve already happened. Microsoft s sponsorship of the NSPCC ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.