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Aegis builds up digital offering in Singapore

30 Jan 2012 | by Sara Kimberley

The agency, which has gross assets of 0.5m, will become part of Isobar in Asia Pacific and will be rebranded TUS Isobar. The Upper Storey was founded in 2001 and has a client list including Microsoft, American Express, Intel, Daimler, Dell and Mediacorp. TUS has three divisions, which include its main ...

WPP buys majority stake in Turkish digital agency

24 Jan 2012 | by Matthew Chapman

was in League One. The 41?29! agency has a staff of 48 and its key clients include Diageo, Microsoft, Nokia ...

Nokia launches £80m global campaign for Lumia smartphones

26 Oct 2011 | by Sara Kimberley

based on Microsoft s Windows 7.5 operating system, dubbed Mango. Follow Sara Kimberley ...

Iris pairs up with US media company Meredith Corporation

21 Oct 2011 | by Sara Kimberley

, Microsoft and Adidas. Ian Millner, global chief executive and co-founder at Iris, said: "This is going ...

M&C Saatchi buys social media agency Human Digital

12 Jul 2011 | by Sarah Shearman

Christian Gladwell and will retain all of its former clients, including Palmolive, Gatorade and Microsoft ...

All About ... Ad exchanges

07 Jul 2011 | by Alasdair Reid

Microsoft is the latest company to enter online display....Last week, Microsoft launched its Ad Exchange trading platform in the UK, following its successful ... . Microsoft's is not the first such exchange - but, some say, it is the most important to date because ... will rise but the cost of sales will go down. 1. Microsoft claims that although there are other trading ...

Sony appoints Drum to UK advertising roster

30 Jun 2011 | by Matt Williams

rivals such as Microsoft's Xbox and the Nintendo Wii. In recent months, the company has also admitted ...

Outdoor is the industry's future, says Rapier's Ed Morris

21 Jun 2011 | by Matt Williams

Morris, speaking after the awards ceremony which presented Droga5 with the Grand Prix for its "decode" Microsoft Bing campaign, said outdoor's endless opportunities will persuade clients to shift more ... , it was work for technology brands such as Microsoft and Google that seemed to lead the pack in the category ...

Droga5 New York wins Outdoor Grand Prix

21 Jun 2011 | by Matt Williams

The Grand Prix went to Droga5 for its "decode" campaign for Microsoft Bing. The work, which showcased the search engine's capabilities by seeding pages of Jay-Z's autobiography in different locations around the world, has now won Lions in three categories, and is also hotly-tipped to triumph ...

The making of Jam: the social specialist has spread well under Engine

21 Jun 2011 | by Arif Durrani

and Odeon, and gain project work from Microsoft. It has resulted in revenues rocketing by more than 350 ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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