Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
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. In fact, it's already happening, Norris says: "Pepsi is working with Microsoft for its creative ...
and generating new revenue streams by directing customers to video-on-demand sites. WPP, Microsoft, Apple ...
strategic agreement with Microsoft....will now create customised mobile advertising solutions, technology and metrics to run across Microsoft's mobile web properties, including the Microsoft Media Network, Bing and MSN. Initially Phonevalley and Microsoft Mobile Advertising will work together to design packaged mobile advertising solutions for six ...
Ford reported a surprise $2.3 billion second-quarter net profit after restructuring its debt. Source: Financial Times Microsoft reported a slump in sales and saw revenues dropping by 17 per cent in the latest quarter. Source: Financial Times Lloyds and RBS have taken their plans on how to cut ...
Microsoft yesterday escalated its battle with its arch-rival Google, reacting to an assault on one of its core businesses with the announcement of a free online version of its Office software, to be launched next year. Source: Financial Times The founder of Primark is to step down as the managing ...
the troubled broadcaster be forced to relinquish them. Source: Financial Times Microsoft has sued three ...
She joins the agency from Toplan Marketing Communication, where she has run the creative department for the past three-and-a-half years. Her portfolio includes campaigns for 7-11, Motorola. Kraft Foods, Starbucks, Microsoft and Kimberly-Clark. Her agency career also includes spells at Ogilvy ...
-ray capability may have a pivotal role to play in the battle between Sony and Microsoft for domination ...
appointed Rocket ahead of a busy year for games retailers. Microsoft recently launched its Xbox 360 ...
advertisers buying up all the space in a particular newspaper. One of the earliest examples was Microsoft ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.