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Microsoft Advertising

28 Jul 2011 | by Alasdair Reid

December 2009: When Chris Ward, Microsoft UK's commercial director, decides not to return to his job after a sabbatical, Ashley Highfield, Microsoft's managing director of consumer and online, hands ... 't immediately replaced. However, this doesn't impede Microsoft's determination to innovate on the sales side ...

Hotline: Microsoft to launch Microsoft Advertising

23 May 2008

Microsoft is to launch a global brand, called Microsoft Advertising, to house all its ad

Microsoft, the underdog

16 Mar 2010 | by Andy McCormick

of the door of Microsoft's product development department, more often than not a shrug ripples around ... to picking holes in the ad campaigns promoting the products. While Microsoft's UK marketing may not have ... , managing director and vice-president, consumer and online at Microsoft UK, for any of these difficulties ...

Opinion: Marketing Society - Developing potential

29 Jun 2005 | by Rikke Rasmussen, Microsoft, head of the Microsoft Marketing Academy and a member of The Marketing Society

College, Microsoft has created a pioneering model through its marketing academy. Courses are tailored ... % of marketers at Microsoft signed up to one of the courses within one week of the marketing academy's launch ... that Microsoft is now rolling out the idea to its operations in other European countries. The company has decided ...

Microsoft consolidates direct account

14 Apr 2009 | by Joe Thomas

LONDON - Microsoft has handed its global direct-marketing account to WPP-owned agency Wunderman...at Microsoft, said "In an ongoing effort to identify business efficiencies and deliver shareholder value, Microsoft has chosen to move to one global agency of record for its relationship-marketing efforts." From ...

People moves: Microsoft UK

19 Jan 2005

at Microsoft UK....Kunhardt has worked at the company for 10 years, most recently heading MSN UK's image and reputation team. In her new job she will create policy and develop perceptions of the Microsoft brand. ...

Microsoft's £2m account

27 Mar 2009 | by Alec Mattinson

Microsoft is putting its EMEA consumer account out to pitch, whetting agency appetites...flurry of repitching activity from Microsoft. The pitches are understood to have been driven by head ... PR partner,' said Ngaire Moyes, Microsoft's EMEA PR director. ...

Microsoft backs GCap downloads

29 Jun 2005

Microsoft has signed a £750,000 deal to sponsor GCap Media's radio music-download service...The Hear It, Buy It, Burn It service, which originated on GWR before its merger with Capital and uses Microsoft technology, will now be extended to GCap Media's flagship stations, including 95.8 Capital FM and Xfm. Microsoft Windows XP will sponsor live streaming media via an audio message on GCap ...

Microsoft founder Allen departs

29 Sep 2000

Paul Allen, co-founder with Bill Gates of Microsoft, and the US’s third richest man, has resigned...LONDON (Brand Republic) - Paul Allen, co-founder with Bill Gates of Microsoft, and the US’s third richest man, has resigned from the software giant’s board of directors. Allen will step down from ... sold 3bn of his Microsoft shares and invested in cable companies. His fortune is estimated at around ...

Microsoft unveils Hailstorm

20 Mar 2001 | by Louise Banbury

Microsoft has unveiled a new system, called Hailstorm, that will offer internet services to help...LONDON (Brand Republic) - Microsoft has unveiled a new system, called Hailstorm, that will offer ... by Microsoft’s competitors, such as Apple and Palm, and is the first concrete example of what the company intends to do with its .NET strategy. The system builds on Microsoft’s free product, Passport, which ...

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