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Chris Maples, commercial director for Microsoft Advertising, has left the company with immediate...Maples joined Microsoft from Maiden Outdoor (now Titan) in May 2007 as managing director of its network business. He was promoted to the role of sales director at Microsoft Advertising in July 2008 ... looking forward to spending more time with my children. "I've enjoyed my time at Microsoft and wish ...
Microsoft has moved its US creative accounts for Bing and Office out of WPP's JWT New York...picked up Microsoft's cloud-computing business following a competitive pitch. It is unclear where ... in China and Brazil. The WPP agency was added to Microsoft's roster, which includes Interpublic's McCann ... handled by McCann. It added the Microsoft Office business in July 2009, which was also moved out ...
Tom Pearman gives Media Week an insight into working at Microsoft...presence and portfolio of Microsoft, in an industry that's evolving as fast as online. The quality ...
LONDON - WPP is in discussions with Microsoft regarding the possibility of buying the latter...Microsoft purchased Avenue A/Razorfish last year as part of a trio of businesses in a $5.9bn deal from aQuantive, but one estimate put the company's current value as low as $800m. The reports have ... as attractive to Microsoft, could be offered along with some cash by WPP as part of any deal. Avenue A ...
the latest communications behemoth to partner with Microsoft with a view to exploring the marketing...the first agency networks to use Microsoft Advertising's new planning and buying technology, Admira, set to launch in the fourth quarter. Microsoft will also continue its ongoing commitment to Publicis Groupe ... pursuit of digital solutions for clients". Another initiative will see Microsoft support a new content ...
LONDON - Microsoft's investment in its UK sales support has paid dividends, with agencies ranking...saying their experience of dealing with MSN was good. Microsoft commercial director Chris Ward ... - whose ad reach includes Blue Lithium and Flickr - fends off a Microsoft takeover, it would appear many ... -media opportunities, with a 42% score. The biggest improver was the Microsoft-owned Drive PM, which improved its ...
UK search agencies would welcome the challenge to Google that a merged Microsoft/Yahoo search...proposed Microsoft/Yahoo merger] sounds like a compelling concept, but there s a long way to go ... of search at Bigmouthmedia, said a Microsoft/Yahoo merger would benefit clients. He said: Everyone wins if Google has more competition. The hope is that Microsoft plus Yahoo will equal three and while Google has ...
Microsoft Advertising UK has appointed VCCP and Stephens Francis Whitson to handle its business...The agencies picked up the account following a pitch against Microsoft's roster shops and they will mainly be responsible for promoting the technology giant's advertising offer to businesses. Microsoft ... and also builds its range of display ad solutions. Separately, Microsoft is reviewing its global B2B ...
NEW YORK - Microsoft has awarded Crispin Porter & Bogusky a $300m (£151m) global creative project...on developing a global advertising campaign for Microsoft s Vista and Live platforms with a focus on mobile. Microsoft kicked off the review in November. McCann Erickson, the incumbent agency on most of Microsoft s business, is thought to have been asked to pitch. At the time a Microsoft spokesman said: We ...
US computer giant Microsoft has called a review of its $1bn media business in North America...The review is focused on Microsoft's accounts in the US and Canada. In the UK, UM has handled Microsoft's business for the past eight years and will continue to run the business. In North America, Microsoft has sent a request-for-information document to selected agencies in the last few days. A source ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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