Microsoft Advertising UK has appointed VCCP and Stephens Francis Whitson to handle its business...The agencies picked up the account following a pitch against Microsoft's roster shops and they will mainly be responsible for promoting the technology giant's advertising offer to businesses. Microsoft ... and also builds its range of display ad solutions. Separately, Microsoft is reviewing its global B2B ...
US computer giant Microsoft has called a review of its $1bn media business in North America...The review is focused on Microsoft's accounts in the US and Canada. In the UK, UM has handled Microsoft's business for the past eight years and will continue to run the business. In North America, Microsoft has sent a request-for-information document to selected agencies in the last few days. A source ...
Starcom Mediavest Group has won Microsoft's $1bn (£614m) North America media buying account...Microsoft's global account, which was wholly with Interpublic Groupe's Universal McCann, has been ... McCann has retained the business in Microsoft's 35 markets outside North America. This includes the UK where the brand spent 36.7m on media last year, according to Nielsen. A Microsoft spokesperson said ...
Microsoft has appointed Beattie McGuinness Bungay to create a UK campaign to promote the latest...", which will be digitally led and supported by outdoor executions. Microsoft works with a range ... that enable users to put their websites directly on the taskbar. Recent advertising from Microsoft includes a TV ad for Microsoft Windows 7, by CP B, which was released in December last year and shows a woman ...
by the Microsoft chairman, Bill Gates, and his wife, Melinda, in an attempt to improve healthcare and reduce ... is on the Microsoft roster after being appointed to promote the latest version of the Internet Explorer browser last ...
with the launch of Microsoft's Windows Phone 7 . This article first appeared on Campaign Asia . ...
, Microsoft, Google and Apple". Last month, Unilever launched its Body Language campaign for the new ...
Established in 2001, Yolk operates in Singapore, Malaysia, Thailand and Australia, and specialises in digital and social media, viral marketing, and online advertising. Yolk earned $1.3m in revenue to the end of 2009, and employs 40 people, with clients Canon, Ciba Vision, Microsoft and the Singapore ...
Neon, which has around 20 staff, will be renamed BMB Neon. The company, which launched in 2006, has clients including Microsoft, Disney and TalkTalk, and has been led for the past three years ... of the Xbox game Halo 3 in Europe and the "7 second movie" project for Microsoft. BMB said the acquisition ...
The agency, which has gross assets of 0.5m, will become part of Isobar in Asia Pacific and will be rebranded TUS Isobar. The Upper Storey was founded in 2001 and has a client list including Microsoft, American Express, Intel, Daimler, Dell and Mediacorp. TUS has three divisions, which include its main ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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