08 Oct 1999
| by LISA CAMPBELL
McCann-Erickson has picked up its first business for Microsoft in
Europe with a dollars 50 million...McCann-Erickson has picked up its first business for Microsoft in
Europe with a dollars 50 ...
be used by the business community.
However, the appointment does not affect any of Microsoft s local
agencies, which include Euro RSCG Wnek Gosper in the UK.
Richard Lindh, Microsoft ...
21 Jan 2000
| by LISA CAMPBELL
Microsoft is launching an eye-catching print campaign featuring
half-man, half-beast characters...Microsoft is launching an eye-catching print campaign featuring
half-man, half-beast characters ...
and visually compelling
way.
Other executions include a catwoman to highlight how Microsoft can
make companies more agile, and a bull-like man to illustrate how
Microsoft products can strengthen ...
09 May 2003
| by Glen Mutel
Microsoft Worldwide has moved its 60 million European Xbox creative account out of Bartle Bogle...BBH was appointed by Microsoft in December 2001 and until this week was the only non-McCann agency ...
.
The move is the last stage in the realignment process and follows Microsoft's decision to move the creative ...
Duncan.
Since then, Microsoft has looked to wind down Xbox's position as a standalone brand, preferring ...
18 Aug 2000
| by JADE GARRETT
Microsoft is poised to begin its search for an advertising agency
to handle the dollars 500...Microsoft is poised to begin its search for an advertising agency
to handle the dollars 500 ...
, Microsoft s European marketing director, is looking to
appoint an agency to handle the European business ...
will be Microsoft branded, is expected to launch
towards the end of next year. The successful agency will position ...
25 Aug 2006
Microsoft is to handle all the advertising for the US social online network Facebook over the next
29 Jun 2009
| by Colin Marrs
LONDON - Publicis Groupe is rumoured to be in the running to acquire Microsoft's digital agency...The Financial Times ' website last night reported that Microsoft has appointed Morgan Stanley to sell the agency, possibly due to more favourable tax implications. An analyst quoted by the FT said ...
announced a three-pronged tie-up with Microsoft, which will see the development of targeted ad technology ...
04 Jun 1999
| by JOHN OWEN
Microsoft has chosen McCann-Erickson Worldwide to handle the
advertising for its flagship Windows...Microsoft has chosen McCann-Erickson Worldwide to handle the
advertising for its flagship ...
for Windows is expected to be boosted later this year as
Microsoft gears up for the launch of Windows 2000 ...
specialist, Anderson s San Francisco office with McCann s to
create a single Microsoft team on the West ...
29 Aug 2000
| by Paul Donovan
Future Publishing has produced a 132-page title, linked to the
release of the latest Microsoft...Future Publishing has produced a 132-page title, linked to the
release of the latest Microsoft Windows package.
The Official Windows Millennium Magazine will be published on 7
September, just ...
, called The
Microsoft Windows Millennium Edition Companion.
Advertising was sold by a six ...
24 Oct 2003
Microsoft is talking to advertising networks about a 400 million project to unite its customer...the review is being run out of Microsoft's US head office, the UK market is considered to be a European hub ...
to produce all of Microsoft's direct marketing and sales promotion material and put in place an international CRM system to manage the responses that this material generates.
Microsoft is emulating its rival ...
25 Jun 1999
| by GORDON MACMILLAN
Wieden s five-year relationship with Microsoft is at an
end after the software giant consolidated...Wieden s five-year relationship with Microsoft is at an
end after the software giant consolidated all its business into the San
Francisco office of McCann-Erickson this week.
The move ...
task of launching Microsoft s
next major software upgrade, Windows 2000. This left Wieden ...