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As much as anything else, the Middle East is a land of surprises..... As for the region's advertising economy, few in the West would plump for the Middle East as one of the world ... expected across the region, only Russia and Ukraine will outgrow the Middle East in 2006, Initiative ... to MindShare, Iraq and Iran. Tim Burrowes, the editor of Campaign Middle East (licensed by this magazine ...
Last year, an ad from the Middle East won the region's first Cannes gold Lion. "Paperclip ... . Adspend in 2005 is estimated to have risen by 17 per cent across the whole Middle East, with a 43 per cent ... wouldn't think the ads had come out of the Middle East," he says. "That's a testament to the work ...
Despite state censorship and political instability, the Middle East contains some of the world...If anyone in the advertising industry has chosen to overlook the potential of the Middle East ... . Samir Ayoub, the chief executive for MindShare in the Middle East and North Africa, says: "Iraq ... . Completing the optimistic picture for the Middle East is Qatar, which saw something like 28 per cent ...
Cosmopolitan, the world's most-read women's magazine, is preparing to launch its first Middle East...editions, having most recently launched in Mongolia in December 2010. Cosmo Middle East will launch a ... will resonate with the young women of the region." Cosmopolitan Middle East will be published in English ... , chief executive of ITP, said: "The Middle East has one of the youngest populations in the world, so ...
Campaign is launching in the Middle East after its publisher, Haymarket Business Publications...Campaign Middle East, which launches on 22 May, will be edited by Tim Burrowes, currently the editor of Media Week. The magazine will be the first weekly title in the Middle East to cover ... the market." Initially the magazine will have a controlled circulation of readers in both the Middle East ...
LONDON - Pearson is launching a Middle Eastern edition of its business newspaper the Financial..., Europe, Asia and the US. Roula Khalaf, Middle East editor in London, will manage a team of three full ... will include Andrew England, Middle East correspondent, and James Drummond, Gulf News editor. Simeon Kerr ... Arabia. The FT plans to expand its Middle East coverage on FT.com and will revamp the Middle East web ...
chief executive of Publicis Groupe Media across the Middle East and North Africa....Egypt. Jamal becomes the operations director of Starcom MediaVest Group in the Middle East ... , said: "The leadership in the Middle East and North Africa has extensive experience and a profound ...
and launch its first service in the Middle East in December....The broadcaster's website, which already attracts nearly 10 million users a month, will deliver news in the Middle East and North Africa with content tailored to "the specifics of the Arabic language, culture, needs and affinities of sports fans in the region". A new office is being established in Dubai ...
TV viewers in the Middle East have seen a flurry of activity over the past few months ... the true value of TV." Not surprisingly, Jan Zijderveld, the chairman of Unilever Middle East and the GCC ... are so confident. Richard Evans, the commercial vice-president for PepsiCo Middle East and Africa, says ...
The move marks the German company s first move in to the Middle East marketplace and will help Concept Outdoor build upon its market position within the UAE. Matthias Rumpelhardt, CEO of Stroer Media International, said the deal was the end result of a rigorous search for a suitable partner in the region: We ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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