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Carlsberg UK is rolling out its first brand extension to San Miguel in a bid to compete with summer...The new sub-brand, San Miguel Fresca, is described by Carlsberg as a "refreshing, crisp sunshine ... and Mahou-San Miguel of Spain, the brewers have created a beer they believe will appeal to UK consumers, while retaining the Spanish character of San Miguel. The UK launch is being supported with a 6m ...
The council commissioned artist Miguel Romo to create the piece to launch the Your Streets Campaign. Liverpool's Commercial District Partnership has called in Kenyon Fraser to undertake all of its marketing and PR. Kenyon Fraser won the contract after a competitive tender process, beating off incumbents ...
DLKW Lowe has hired TBWA\London's Theo Bayani and DDB UK's Miguel Gonzalez to boost its creative
Wrok from CBBC, Visit Wales, San Miguel, The Sun, Subway and Match.com...football. I tried to watch the new San Miguel spot on my shiny new iPad, but Apple and Flash continue ... -hanging on the Bakerloo line will be feeling this campaign. San Miguel is the perfect antidote to our summer - a ...
The council will have an annually appointed chair and Jose Miguel Sokoloff, chairman and chief creative officer at Lowe SSP3 in Colombia, will take the role of president, effectively immediately. Bull became one of South Africa's most-awarded copywriters before founding Lowe Bull in 1996. He ...
Anne Cassidy is impressed by Saatchi & Saatchi's spot for San Miguel:
San Miguel's latest spot introduces the lager's new brand strategy and endline "Una vida bien
Following San Miguel's latest TV ad this week, Brand Republic has provided the pick of the some
San Miguel, the Spanish lager brand, has launched a new ad called "a life well lived", created...The 60-second ad, which broke last night (2 August), cuts between short scenes of people dancing, singing, swimming and drinking in bars as the narrator recalls a range of experiences he has lived through. It becomes clear he is talking from the point of view of San Miguel itself and the ad finishes with the new ...
San Miguel, the Spanish lager brand, is switching its strategy to bolster its premium credentials....is telling the story of San Miguel from the perspective of vintage bottles and crates. The previous ...
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