Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ...
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Oxford Circus and King's Cross among first to receive Wi-Fi
01 Jun 2012 | by Arif Durrani
Bayswater Goodge Street Mile End Temple Bermondsey Green Park North Greenwich ...
Shift: Marketing to the cocooned consumer
14 Mar 2012 | by Nicola Clark
, even thousands of miles away, via our mobiles. In this way, mobile technology is helping to create a ...
Brand Health Check: Everything Everywhere
12 Aug 2011 | by Rachel Barnes
-Vodafone marketer Miles Cheetham, who is a director at mobile and cloudcomputing specialist Jam ICT. BRUCE ... margin rather than price points. If that drives hard decisions, then so be it. MILES CHEETHAM ...
Loyalty schemes to push mobile payments
26 Jan 2011 | by Ed Owen
, and former managing director of BA s Air Miles scheme, said: "Anything that makes loyalty redemptions easy ...
Royal Mail plan to raise business mail prices clears first hurdle
08 Nov 2010 | by Daniel Farey-Jones
Royal Mail plans to increase the prices it charges business customers and the access price competitors pay to use its network for final mile delivery, raising up to 100m. In addition Postcomm is proposing to deregulate the market further, giving Royal Mail greater freedom to compete in the pre ...
Orange 'Balloonacy' digital race returns
28 Oct 2010 | by Ben Bold
raced a total of 63 million internet miles. Poke and digital media agency I-level won a Grand prix ...
PROMOTIONAL FEATURES: The Road to Recovery Essays
17 Jul 2010 | by Noelle McElhatton
We're on a road to recovery where marketers must keep on spending, writes Miles Templeman, director...INTRODUCTION TO ROAD TO RECOVERY Miles Templeman, director-general, the Institute of Directors Two years on from the start of the global financial meltdown seems a good time to look at the lessons for brand marketing. If there s one comfort, it s that the economic hurricane has ...
BR Video: Public view BP spill as 'unfortunate' but not worth boycott
26 May 2010 | by Daniel Farey-Jones
miles off the Louisiana coast. The majority view was that BP had suffered an "unfortunate" accident ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
Duffy, Audi As 2008 drew to a close, car industry sales forecasts cut the total UK market to 1.65m ... it out. Duffy did the opposite. As well as the 'Unbox the box' spot for the Q5, Audi launched the 'Efficiency' campaign, which ran throughout the year, and Duffy relaunched Audi.co.uk. This year looks likely ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
