Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
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WPP sister shops reveal new PR evaluation device
06 Oct 2000 | by HOLLY WILLIAMS
Hill and Knowlton is teaming up with WPP sister firms to launch an evaluation tool-kit that aims to revolutionise PR analysis. Millward Brown and Mindshare ATG have joined forces with H&K to offer firms ... by Mindshare and Millward Brown/ Precis. After the PR campaign has finished, an impact analysis is conducted ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
